LOCATION, LOCATION

TODAY WE STARTED EARLIER TO WORK ON THE IDEAS AND VISIT SOME LOCATION SUGGESTIONS. 

WE ALL LOVED THE PLACE THAT MARINA AND ANGELINA FOUND, IT HAD TWO DIFFERENT ROOMS/HALLS THAT WE COULD PERHAPS USE. A GREAT THING WAS THAT THE BUILDING AND LOCATION WERE NOT TOO FAR FROM THE CENTER AND KUNGSTRÄDGÅRDEN WERE MOST PARTS OF THE FASHION SHOWS AR SHOWN AT MERCEDS BENZ FASHION WEEK.
I BELIVE IT TRULY SUITED THE BRANDS CONCEPT, AND OUR IDEAS SO FAR IN THE PROCESS, AND I THINK THAT THE GROUP SHARED THIS IDEA. ANOTHER GREAT THING WAS THAT THIS LOCATION HAS NEVER BEEN USED BEFORE FOR SOMETHING LIKE THIS WHICH I THINK IS KEY IF YOU WANT TO MAKE SOMETHING SPECTACULAR, DIFFERENT AND INTERESTING. I BELIEVE THOUGH THAT ONE OF THE ROOMS WAS BETTER THAN THE OTHER, AND I HOPE WE WILL WORK WITH THAT ONE. THERE WAS MUCH WE COULD DO IF WE WOULD WANT TO, BUT AT THE SAME TIME LET THE ENVIRONMENT SPEAK FOR IT SELF.

THE OTHER VENUES WE LOOKED AT WERE UNFORTUNATELY TO SMALL, OR HARD TO WORK WITH FOR A SHOW LIKE THIS, SO WE DECIDED NOT TO GO FURTHER WITH THEM.

WE´VE ALSO BEEN DOING SOME GOOD WORK ON THESE THREE THEMES. THE WORK CONTINUES, JUST THREE WEEKS BEFORE WE MAKE THE FINAL PITCH... THE STRESS IS SLOWLY MAKING AN APPEARANCE, I KNOW WE WILL MAKE IT, AND DO IT BETTER THAN GOOD.

                                                                                                                                            /ave

PRESENTATION

PRESENTATION OF MY IDEAS TODAY WENT VERY WELL.
LIKED THE OTHER IDEAS AS WELL, PARTICULARLY LOCATION SUGGESTIONS.
INTERESTING TO SEE HOW WE ALL HAVE WORKED AND PROCESSED, SOME TOGETHER BUT FOR THE MOST PARTS BY OUR SELVES, AND STILL MADE SIMILAR THEMES AND CONNECTIONS, GOOD JOB!

NEXT WEEK WE WILL CONTINUE WORKING ON THREE IDEAS OUT OF THESE SUGGESTIONS, AS WELL AS LOOK AT THE LOCATION, SEEMS PROMISING!
                                                                                                                                                 /ave